Every day, we work hard to provide you with one of the best experiences you’ll find in the eyecare industry.
Have you seen...
DuraHinge for women offers superior strength and comfort for women who need a little more durability in their eyewear.   >See the collection
Sweet Shoppe!
Our latest Op Eyewear styles are available in a menu of sweet, frozen treat shades! What’s your favorite flavor? See the collection & share with us on  Facebook!
PuriTi 100% Titanium Eyewear.

Ultra lightweight and hypoallergenic,
PuriTi showcases fashionable and
functional excellence.

See the collection now.

Substance & Style.
New From Cole Haan Street smart styles for men and women.

Ask your sales consultant
about our special offer.

See the collection now.

Now Available
Beyond the Brand, our educational magazine for success in the kids business   > find out more

Lets get Social
Today's National Sunglasses Day Twitter Party fun!   > join us now